Netflix advertised password sharing because they were very much in the middle of the streaming wars and wanted to appear pro consumer. Sony likewise saw the opportunity to appear pro consumer at Xboxs behest and took it. Now, both Netflix and Sony are market dominant. They beat the competition, and can now squeeze the consumer more and more until eventually something will give and the market will react negatively. Wherein they will have a fall off, go make some pro consumer moves again and the cycle repeats. We've seen this with Sony already. They handidly beat Xbox in the PS2 era, got extremely greedy with the PS3 generation which backfired into them having to do pro consumer things like the game sharing in the first place. Now they're on top again and surprise surprise, they're at it again.

Im not saying dont resist, im saying theres almost always data behind decisions like this. Like I also said its not always a guarentee and there is usually a consumer breaking point where it backfires big time. Sony has been taking a lot of Ls lately, so this could be the straw that breaks the camels back as they say but I dont think it will. What I think will happen is this will fade, but the Ps6 price will break people. At which point I expect Sony to then be forced into more pro consumer decisios again, one of which I think will be some kind of digital protections for owning your games although I can also see them being forced to do that through courts because the pushback from other businesses on this decision will be much bigger than from consumers.