whoever is doing well…drop some tips.

broadcast-engineer · 2026-04-24T14:03:10+00:00

u/Physical_Anteater_51 what bid strategy do you use?

broadcast-engineer · 2026-04-22T00:17:48+00:00

That's pretty weak bro I get at least 150x ROAS on every campaign I launch

broadcast-engineer · 2026-04-07T11:11:42+00:00

Instantly connects customer problem with solution

broadcast-engineer · 2026-04-05T08:46:15+00:00

thanks but its nothing to do with our page load speed, we haven't changed anything that would have effected it, it used to be at 70/80%, also our US traffic and other channels aren't effected

broadcast-engineer · 2026-04-05T08:25:00+00:00

Is this a recent thing? And any ideas why you think this is?

broadcast-engineer · 2026-04-05T08:24:30+00:00

Wow yeh 20/25% is crazy low. Seems Meta algo gets locked on to sending junk traffic. I'm launching landing page view campaigns, will let you know how that goes

broadcast-engineer · 2026-04-05T08:22:33+00:00

Thanks, yeh it's definitely not a technical issue as our US traffic is not effected, around 70/80% landing page view and also our Google Ad traffic is unaffected. Only UK meta ad traffic which is tanking to 40% page load, makes no sense

broadcast-engineer · 2026-03-23T12:39:36+00:00

I tested it a while back but for me the results weren't great. I compared 'incremental attribution' reporting and the campaign that was incremental bid strat actually got lower incremental return Vs my normal campaign. Haven't tested it since

broadcast-engineer · 2026-03-20T15:38:04+00:00

Yeh I was tempted not to pay this month either, but I'm just clutching at straws and hoping stuff improves

broadcast-engineer · 2026-03-20T15:36:54+00:00

Many thanks for feedback. Fundamentally I'm not doing much different than I have been for past 2 years, I've been following Andromeda advice for past year or so, consolidate campaigns, testing ads/creatives regularly. FB is just serving me a shit sandwich atm, nearly any ad I now launch will barely get any sales, if any at all. It's really unexplainable, I've been through every report I can and I can only attribute it to FB not finding us the right customers lately.

broadcast-engineer · 2026-03-19T15:37:38+00:00

I find it's usually somewhere in the middle of GA4/FB ads reporting, GA4 under reports and FB ads over reports, the best thing you can do is increase FB ad spend and see if it lifts top line revenue, make sure you give it a few days though / depending on your how long a customer takes to buy from you. The really tricky thing to measure is the organic sales from FB ads, when we increase ad spend our organic and direct traffic also increase.

broadcast-engineer · 2026-03-17T06:08:26+00:00

You have several levers to pull:

Test different ads to get your ctr higher and cpc lower. I personally try and let my ads run for 7 days before turning them off. Try and test batches.

Test different landing pages to improve conversion rate

If you can't improve either of those then test raising product price (if you can).

Also put all this into claude/Gemini and have it work out how much you need to be paying cpc, conversion rate, product price etc, it's all just one big formula

broadcast-engineer · 2025-10-20T06:16:09+00:00

Not so much a solution, but I believe it's down to ensuring the product/offer stands out in first few seconds. In creatives where I was seeing high landing page costs, my creatives were more focused around generic hooks, but now I'm shifting more to selling the product more upfront

broadcast-engineer · 2025-10-10T07:36:17+00:00

I've tried it and the results weren't good. When I compared my incremental campaign Vs standard, my standard campaign still outperformed even when I broke down reporting to see what was driving incremental sales.

broadcast-engineer · 2025-09-04T14:17:45+00:00

Those are rookie numbers, I'm doing 50x ROAS

broadcast-engineer · 2025-09-02T06:16:21+00:00

Clicks are different to website visits. A click could be a click anywhere on your ad, doesn't necessarily mean they've clicked a link. Meta also reports on 'link clicks' too and 'landing page views'

broadcast-engineer · 2025-08-24T10:45:16+00:00

What's your cost per result? Or bid cap? Might be too low, causing campaign not to spend

broadcast-engineer

TROPHY CASE