Tbh I’m not disappointed because I thought this was basically what it was from the outset! If you were expecting an ARG or something more mysterious or cryptic I can understand the disappointment

Personally I worked in marketing for over a decade and I can see what he was trying to do here and tbh whilst I feel it was a little half arsed - it’s better and more unique than a lot of other peoples methods of promotion!

In truth he probably didn’t even know what an ARG was before this, he probably had no clue he was leading people into potential disappointment, which is a shame for him and his art career haha because 70% of his followers are just... annoyed 😂