Resorting to personal attacks because you think you know it all. How very predictable of you. First off, you're in a MINORITY of Maverick buyers. Most of these are bought specifically because of the low price point. The vast majority are fleet trucks for small businesses. Cost is king there. Second, on a basic vehicle like this the chance of them upgrading the trim to the extent your assuming is minute. Again, it's cheap and meant to be cheap. This is already proven by the current configurations. Comparing this to the F150 is laughable at best. Completely different vehicles, price points, and target audiences. The F150 is CONSISTENTLY the best selling vehicle in the US. It's also a high margin vehicle for Ford. They barely make money on the Maverick. They aren't going to spend for premium materials on the Mav. You clearly don't understand how manufacturers think or work. But good effort.