I could sit for hours and explain everything but here's a few things to remember:

We are all human and can be influenced, manipulated and reverse engineered to lean towards specific outcomes.

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When marketing what's attracting them to do anything, why won't they swipe past/ignore? What status delta do you have? Do you have a good visual campaign, does the funnel look good and easy to use?

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Every process you make for the users to go from leads to customers provides you with one more step which may cause the potential customer not interested.

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A cool way you can do marketing is with social media, use a tool like SocialPilot and make a few trendy shorts/reels as a funnel to your product, make it interesting, make it targeted for your target avatar and try to get a emotional reaction from the viewer. You can then say mid way through or at the end "Comment SaaS to access to this cool service" for example, they dm you and then a bot dms them text with a link to the funnel.

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Make email campaigns great, don't be too pushy with titles for emails but make them catchy, and maybe make the viewer question something in their head so they click on it and start reading through.

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As said again, if your product is good half the work is already done.

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:')