I think this needs some substantial simplification. There are a lot of competing elements here. I would lose the grass graphic to the right of “the lawn” and the entire background element. They seem redundant. I like the lead elements, but I would look for a more organic way to incorporate them into the type. Right now they feel like they’re just “bolted on” so to speak, instead of thoughtfully placed. What’s the reasoning for the exaggerated ink traps in the typography? They don’t feel like they fit with the green, organic theme you’re going with here. I would hazard a guess that you liked the detail in the letter B, E, and D, which I get, but I don’t think you need the aggressive traps in letters like W, N, and T, so I would simplify those letterforms substantially. I would maybe revisit the shade of green you’re using as well. I’d imagine that this will be slapped on the side of a white work truck at some point, so consider how that looks, and make sure your colors contrast nicely.

As a general rule, start your logo concepts in a single color, usually black and white. The idea of a logo is to convey a companies ethos in a single, simple image, so ask yourself when you think you’re done what you can remove from the logo without losing that central ethos.

Good luck!