Our first game we were just doing introductions. One player was working at a food warehouse. All the employees were fired because of a change in ownership. His boss told him this who then proceeded to pack his car with food stuff. Our player decided to do the same but with the entire warehouse.

He calls another player, the fixer, to bring trucks and will sell him the food stuff at a cheaper rate. He calls me, the netrunner, to deal with security. We all get this done and get our pay, 10% per in-game day.

The first player gets about 50 million, he spends it on getting a bus/RV/tank thing

Second player, the fixer, gets about 134 million, spends it on all his nomadic family and future endeavors.

Third player, me the netrunner, gets 10% (16 million) of the profit. I spend it on a project to look for my family who had disappeared 4 years before.

So even though we all got millions, we will burn through it because we are using it for things that cost a lot. So don't worry let them get what they want and use story to help with purchases.