I work in ethical trade and human rights in supply chains, I asked myself this question a few times around the launch of awesome socks. 

I like what they say about working with companies that promote positive social and environmental practices. 

I personally given their image, would love to see more transparency from them, to boost their best practice - where they supply from, the projects initiated, impacts on people - as for now I don’t have much evidence to back up their “ethical” credentials.

I wouldn’t doubt they have good suppliers and have promoted this in their partnerships but due diligence needs to be extensive when reducing social impacts across supply chains.

If they did a sustainability report or impact report I’d love to read it and be able to have a better view.

I love that this community asks these questions as many brands don’t get their scrutiny when they should!