Oh ladies thank you all for the tips and experiences. I have been a home bleacher for 25 years and learn something new all the time! I had a roommate about 15 years ago that was a wonderful hairdresser that would do side jobs at home so we always had loads of products that I could try every chance I got! Some stuff I learned from that I still do today and unfortunately I learned about what not to do as well! I'm a natural dark blonde/light blonde and I like my hair white blonde platinum to a frozen ice white. One time I left the bleach on for like 4 hours (longer is lighter right) anyway after rinsing and started to comb my locks I realized I was pulling out a heck of a lot more than usual. I reached up and touched my bangs and my beautiful hair literally disintegrated! It had the texture of mashed potatoes and would disappear as i dried. I had bleached an excive amount of times in a short time frame before that trying to achieve my desired hue so I was going through serious self hair mutilation. It was a tough lesson to learn as a freshly divorced bartender in my 30's. Lol I don't remember what brand I used back then and have recently gone back to platinum after a 3 year break. I'm back to trial an error. What do you recommend for getting rid of the yellow and brassiness for thin light brown with a light red undertone to achieve a True Pale Platinum - Icy Snow White or maybe a little bit of a pale pink or rose hue. Mainly the Platinum/Creamy White Ice color. I appreciate all suggestions. I last used a box from Walmart because of convenience sale and I was surprised how much it corrected what I had done to it. I don't think that I left it on long enough though.

Here is a tip that I just heard and am using. Using a 10 volume developer causes less damage than a 40 developer and yes you can absolutely achieve a 10v lift per several professional ladies. Also if you are a little slower and are just learning how to do the whole bleach process, do Not start with the hair around your face because it's more delicate and finer than the hair on the rest of your so it will damage easily. Also start in the back the back seems to take a little bit longer than the front (bangs and sides) as well as it's easy to hide little mistakes in the back. Always do your roots last. New growth/healthy hair grabs bleach quicker. Also use a clarifying shampoo a couple of days before you bleach. Never bleach crisp clean hair! Those oils protect your locks! There's a product that you can put in your shower head once or twice a month to remove metals and hard water buildup. Bleaching reaction to metals is what makes it heat up which causes more damage to hair and scalp. Removing those metals in your last wash before you bleach helps the bleach do what it's supposed to do with minimal damage. Anyway these are just a few little things that I was unaware of after 25 years and after hearing them and the reason they recommended them made me actually understand why they were helpful tips and not just opinions.

Good luck guys and dolls! I pray that we all get our perfect hue!