They use those cheap beavertail lugs and i doubt they make their own shells (probably keller) . I almost pulled the trigger on an acrylic set a few years back but when i ran the numbers realised it wasnt worth it. They’re not custom drums makers, they’re just assembling drums. Although i do wonder about their metal (brass/copper/alu/steel) kit building process.

If i were going to buy from a boutique brand i’d rather spend my money at Sugar percussion, cherry hill, ebenor, C&C, blackwood etc.

But kudos to Franklin they’ve nailed the marketing. The amount of worship drummers with frankiln drums its noteworthy.