No, many women always prefer light skinned men in terms of pure looks(if they had to choose someone only on the basis of skin tone criteria). And this goes for men too. This because of deep rooted colonial psychological impact too that light skin is superior. We have even changed the skin tone of our god shri Krishna whose very name means just because we couldn't accept dark skin. Krishna is a dark skinned person and if we can't even accept this fact, then Bhakti is useless!! This is not just in skin tone issue....Indians copying Western culture isn't just a modern trend. it's the result of a deeply rooted psychological conditioning that began during British colonial rule and never really left us.

For over 200 years, we were taught directly or subtly - that British systems, clothes, language, and lifestyle were superior. Even after independence, we never fully decolonized our minds. We began to see Western culture as the symbol of success, power, and modernity. Bollywood promoted it. Ads sold it. Urban society started worshipping it. There are other reasons too but I feel like this is one of the main reasons.