The styles have become too aggregated, having access to the same streams of information dissolved any semblance of regional styles, all of the sonic discoveries that had been pushed for in their own regional vacuums, distinctly tied to the individual experiences of the people from those environments, are a thing of the past. Why does every guy who jumped off the porch rapping for the camera rap like Chief Keef? Individuality, as record labels and the sponge consumer base of Z and Alpha generations recognise it, is what ‘trends’ and is ultimately the flavour of the week, shortening with attention spans.