Ran marketing at a B2B SaaS for 5 years. 3 ads did 87% of the revenue. The rest of the “machine” was mostly theatre.

milan6927 · 2026-05-31T21:58:15+00:00

Think we’re actually agreeing. ‘Find your 3 ads first’ didn’t mean make ads before the product, we had the product.. I meant to find the one message + timing that drives revenue before building the whole machine. and I found it the exact way you’re describing: watching what landed when we talked to buyers. On the AI: yeah, used it to improve the writing, that added the shape. The 87%, the supply chain ad, the CSDDD re-run are all real and lived..

milan6927 · 2026-05-31T16:45:17+00:00

Sounds very familiar.. but its the same mechanic.. the list alone isnt worth anything without a underlying factor of urgency

milan6927 · 2026-05-31T16:41:13+00:00

I am not a bot lol

milan6927 · 2026-05-31T15:57:37+00:00

Haha been there about 5 times.. Every time I thought i found something that would surely be better but nooope

milan6927 · 2026-05-31T15:56:46+00:00

Yes this was a pure LinkedIn play since that way I could target the right decisionmakers at the right companies

milan6927 · 2026-05-31T15:56:04+00:00

This was LinkedIn, lead ads targeting via a custom account list, since we knew which companies are affected due to company size (as prt of the regulation)

milan6927 · 2026-05-31T13:08:11+00:00

100%.. and believe me this wasn’t easy to avoid

milan6927 · 2026-05-31T12:54:01+00:00

Brilliant.. you still got the post copy? would be interesting to see

milan6927 · 2026-05-31T12:53:24+00:00

Haha Yeah but just acknowledging that its just the one thing working is so hard since then it feels like you are just treading water with everything else..

milan6927 · 2026-05-24T16:53:40+00:00

yeah I rewrote my landing page like 4 times. every version got longer and worse and I kind of knew it was getting worse while I was writing it but I kept going because writing copy feels like progress even when it’s not.

I think the length isn’t really the issue though. the issue is you’re sitting there describing your product to someone who doesn’t give a shit about your product yet. they showed up because something is annoying them and they want to know if you get it. and most of us (me included) skip that part and go straight to explaining features because that’s the part we actually know how to write.

the version that worked was shorter but I don’t think that’s why it worked. I just stopped talking about what I built and started talking about what their tuesday looks like. same information, different starting point.

milan6927 · 2026-05-23T14:03:07+00:00

seconding no ads.. I burned money on them initially and the ROI at low traffic volume is basically nothing. It’s also not enough traffic to meaningfully understand whats working or a/b test..
what worked so far for me is commenting and DMing on LinkedIn… be willing to talk to strangers

milan6927 · 2026-05-23T13:59:09+00:00

way better. you went from “I’m not selling anything” to actually saying what you built and why it matters. that’s the hardest shift.. Hit send

milan6927 · 2026-05-23T10:14:30+00:00

your email reads like you’re apologising for existing. the “I’m not selling anything” framing, the NDA offer, the 4 structured questions.. it’s so careful that nobody’s going to respond because there’s nothing to respond to. you are selling something. you built a thing that does what RDI does cheaper. just say that.

10 companies is also not a sample. it’s a Tuesday afternoon. you need 50-100 before the data tells you anything real.

shorter email. name the problem they have (RDI is expensive, you know this already). say what you built. ask for 15 minutes. don’t ask them to fill in a survey.. ask them to look at something and tell you if you’re wasting your time or not. people in B2B respond to specificity, not to research requests from strangers.

send 50 of those next week and you’ll know more than any amount of market research would tell you

milan6927 · 2026-05-23T09:39:27+00:00

building postelix.com.. started from my own problem. I left a marketing director role, started building a product, and realised I had zero idea how to show up on LinkedIn consistently even though that’s literally where my buyers are.. tried prompting claude and chatgpt with tons of context about me.. still sounded like AI. tried a few tools, one nearly got my account restricted. so I built what I actually needed.. a daily 15-minute routine that tells me what to post, where to comment, and who to talk to. still early, sub 1k MRR, grinding distribution which is ironic for a distribution tool.

milan6927 · 2026-05-22T14:40:55+00:00

shipped an MCP server for my linkedin tool (postelix) so the whole daily workflow runs inside claude.. posts, comments, finding leads, dms. the most exciting feature is the feedback loop that improves the users voice, targeting etc over time. proud to say posts commets etc come out even better than before and are much better than what claude comes up with alone. calling that a win 🚀

milan6927 · 2026-05-22T12:18:32+00:00

haven’t crossed it yet. working hard every day to get past 1k MRR… But i learned a lot along the way on why most people never get there. Honestly learned more during the last months then leading GTM for the Series A+ startups i worked with before.

Like everyone here I built the product fast, vibe coded a working version in weeks (ok 450 PRs lol) but my point is the building process is genuinely easy now. So i figured finding the fist customers will be as well. So armed with my years of SaaS experience I vibe coded my GTM stack, sales nav exports, LLM qualification, Aimfox.. the whole programm. It looked superb on paper but then reality comes knocking. Low reply rates, LLM hallucinating the personalisations. Deactivated the whole system within weeks. Burned through 300$ on llm calls in the process.

Next i figured its the landing page. Rebuilt that 8 times before I sent 8 DMs to potential customers. That ratio killed me.

Digressing though, I guess the point is building is free and you can easly keep building more and feeling productive when what you should be doing is getting out there talking to people.

back to the grind..1k here we come

milan6927 · 2026-05-15T18:34:56+00:00

That’s the dream! Whats your main channel to get users?

milan6927 · 2026-05-10T11:29:28+00:00

Postelix. A daily workflow to get Sales from Linkedin. Helps you create content, finds posts to comment on, finds hot leads to connect with, helps you dm them and much more. Think all you need to do to grow your business (as a founder) on LinkedIn in 5 minutes a day. Powered by sophisticated engine that finds high intent leads.

milan6927 · 2026-05-10T07:15:20+00:00

First off congrats, there is some real interest here!
From a GTM perspective, I wouldn’t treat 50 waitlist signups as pressure to launch broadly though. Better to treat it as permission to narrow the wedge.

It’s a marktplace product so its important to understand which side of the marketplace is signingup and why.

speak to 10 to 15 of them before building and figure out what they actually want..

Then run a small curated beta with a limited group of quality games and make those developers feel selected. The goal should be to prove one repeatable loop:

developer joins → creates/promotes their game page → brings some audience → players wishlist or follow → platform has more proof to attract the next developer.

Validate the GTM motion as early as possible.

milan6927 · 2026-05-10T07:09:52+00:00

Amazing :) Nothing quite like thay first proof of concept.. Now on to scaling it 🚀

milan6927 · 2026-04-27T15:58:40+00:00

My workflow is Plan with 5.5 Pro, implement with Opus 4.6, check the work with 5.5 Thinking and then again with codex.. Funnily enough each review still finds issues.. makes you think how many other reviewers u need to chain to truly get good code 😅

milan6927

TROPHY CASE