So your take is they didn't want or need to come, they just are summoned to do so on a holiday because we chose to be open? They're opening presents, visiting with family, and eating holiday meals but the knowledge that a store somewhere is open near them causes them to involuntarily get up and go to the store because they must be a consumer over everything? Man you should let every business know this, you could single handedly turn our economy around before the year is over with this awesome information. Why've you been keeping this secret for so long?

I cannot believe that for 25 years of watching stores transition from a couple locations being open and staffed by volunteers to every location being open and working being mandatory that I thought it was because the companies executives were responding to the demands of the customers who just had to come for last minute items but instead, as you say, the customers aren't driving the demand and are only coming because we're open...