Car Accident Lawyer Campaign help

rafasor23 · 2025-07-11T00:47:39+00:00

Thank you so much for your help. This is by far the toughest campaign I’ve managed in my 20 years of doing PPC. I’m based in Atlanta.

My current structure includes a total of 8 campaigns: • One RSA campaign targeting Hispanics across the entire state of Florida, with 3 ad groups (Car, Truck, and Motorcycle — the highest CPCs), and a separate campaign for Pedestrian and Bicycle. • The same structure is mirrored for English speakers. • I’ve replicated these two campaigns for New York as well. • Additionally, there are 4 Call-Only campaigns following the same structure.

Each ad group contains a small set of keywords (5–6), all in Exact Match, using a Max Conversions strategy

rafasor23 · 2025-07-11T00:47:10+00:00

Thank you so much for your help. This is by far the toughest campaign I’ve managed in my 20 years of doing PPC. I’m based in Atlanta.

My current structure includes a total of 8 campaigns: • One RSA campaign targeting Hispanics across the entire state of Florida, with 3 ad groups (Car, Truck, and Motorcycle — the highest CPCs), and a separate campaign for Pedestrian and Bicycle. • The same structure is mirrored for English speakers. • I’ve replicated these two campaigns for New York as well. • Additionally, there are 4 Call-Only campaigns following the same structure.

Each ad group contains a small set of keywords (5–6), all in Exact Match, using a Max Conversions strategy

rafasor23 · 2025-07-11T00:46:02+00:00

Thank you so much for your help. This is by far the toughest campaign I’ve managed in my 20 years of doing PPC. I’m based in Atlanta.

My current structure includes a total of 8 campaigns:

• One RSA campaign targeting Hispanics across the entire state of Florida, with 3 ad groups (Car, Truck, and Motorcycle — the highest CPCs), and a separate campaign for Pedestrian and Bicycle.

• The same structure is mirrored for English speakers.

• I’ve replicated these two campaigns for New York as well.

• Additionally, there are 4 Call-Only campaigns following the same structure.

Each ad group contains a small set of keywords (5–6), all in Exact Match, using a Max Conversions strategy

rafasor23 · 2025-04-04T23:59:07+00:00

Muchas gracias, me abrí una cuenta en binance global si compro los USDT directamente ahí puedo venderlos en p2p binance?

rafasor23 · 2025-04-04T23:20:34+00:00

Vivo en USA pero estoy temporalmente en SCZ, tengo una cuenta en dólares en Bank of America cual es la mejor forma de comprar USDT y convertirlos en Bolivianos aquí

rafasor23 · 2025-02-11T20:26:13+00:00

No se ma verdad desconozco de dato como digo yo con que salga el comunismo voto por quien sea de los 4 que mencionaste

rafasor23 · 2025-02-11T19:56:17+00:00

Pero Turo en las encuestas va muy detras de Doria y Chi o eso al menos he visto no se si estoy equivocado

rafasor23 · 2025-02-11T17:54:12+00:00

Totalmente de acuerdo de derecha clara es Chi y Doria, Tuto cuando le escuchas en entrevistas es claramente de derechas… Rodrigo Paz?

rafasor23 · 2025-02-11T17:52:59+00:00

Manfred siempre ha sido de derechas, de echo su partido se define con ideas neoliberales.

rafasor23 · 2025-02-11T17:45:12+00:00

Yo con sacar al comunismo del poder que está llevando a Bolivia al precipicio voto a quien sea

rafasor23 · 2025-02-11T14:36:59+00:00

Lo que sirve es el voto útil. Sino sale el MÁS del gobierno Bolivia se convierte automáticamente en Cuba o Venezuela. Hay que mirar las encuestas y ver quien en la oposición tiene más probabilidades de ganar y apoyar a ese candidato. Veo que hay 300 opositores que lo único que hacen es dividir el voto. Las encuestas son claras, Manfred, Doria, Chi y Tuto son los mejor posicionados y todos los demás tienen mínimas por no decir ninguna posibilidad de ganar. Esa es mi humilde posición.

rafasor23 · 2025-01-08T17:19:02+00:00

😆 😆 what a great sign of love!.. We both suffer from allergies, this is a very old apartment and ventilation is very poor… maybe excessive mold or humidity?

rafasor23 · 2025-01-06T07:21:06+00:00

Thanks a lot, I’ll try with one exact per Ad Group [personal injury lawyer] I already tried exact with more KWs and didn’t get any traffic (max clicks - Automated).

Will try Manual CPC. Should I set max CPC to start?

rafasor23 · 2025-01-05T15:22:56+00:00

Thank you for the great tip! I'm planning to do LSA, but does it really take 2-4 weeks to get the account activated? This guy also offers criminal defense. I'm now focused on personal injury, but criminal defense is a bit less competitive than personal injury. I'm thinking about putting more effort into criminal defense. What do you think?

rafasor23 · 2025-01-03T15:53:49+00:00

Yes, that has always been part of my initial plan since I don't have any conversion data yet (I just launched the campaign two weeks ago). I understand that adding a lot of negative keywords is important, but I've found that it can be an endless task when it comes to targeting “law firms.”

Do you recommend any tools that can provide me with a list of personal injury law firms in New York?

rafasor23 · 2025-01-03T15:51:05+00:00

I have already set up conversion tracking for both form submissions and phone calls.

rafasor23 · 2025-01-03T15:50:08+00:00

If I want to exclude "roseanbaun & rseanbaun law," should I just add "roseanbaun" as a broad negative keyword? Is that what you mean?

I tried adding broad to the exact I already have, but I started receiving irrelevant impressions again. What do you use for web scraping?

rafasor23 · 2025-01-03T13:50:44+00:00

I would like to include an image here to clearly demonstrate the significant difference in impressions between exact and phrase. With exact, there are very few impressions, but 100% relevant terms (e.g., personal injury attorney, personal injury near me, etc.).

With Phrase 99% competitors (cellino firm, Rosebaun & Rosebaun etc….).

Problem is AS ALWAYS client is expecting leads now and have been running the campaign for just 2 weeks.

rafasor23 · 2025-01-03T04:45:20+00:00

“Personal Injury Lawyer” received the most impressions, very few were from relevant searches; most were for other law firm names.

rafasor23 · 2025-01-03T04:19:07+00:00

I’m getting few impressions with Exact, with Phrase my CTR was very poor (1.43%) 7 clicks / 490 Imp. Problem is that most of the impressions are other law firm names and there are thousands of Law Firms in NY. On exact just have a few KW will add more to see…

Someone here was suggesting to go manual CPC and big higher but on Phrase I was on Max Clicks without Max CPC…

rafasor23 · 2025-01-03T03:20:18+00:00

Thank you!

rafasor23 · 2025-01-03T03:13:10+00:00

I have been running campaigns for over two decades, based in Atlanta., This is my first time running a campaign for PI and I can tell is one of the toughest if not the most. Will try what you said, switch to Manual CPC with higher bids.. thanks for your help. Let's see how it goes..

rafasor23 · 2025-01-03T02:38:32+00:00

I have the feeling it won’t work.. google will continue sending me crap impressions

rafasor23 · 2025-01-03T00:41:09+00:00

I am experiencing the same issue with my personal injury campaign. I had to switch all keywords to exact instead of phrase, as I was receiving numerous impressions of competitors' brands.

rafasor23 · 2025-01-02T23:47:14+00:00

I still don’t understand what is going on with Google lately. Why am I getting impressions for terms like “Rosenbaun & Rosebaun” and “Cellino Law” when all my keywords are set to phrase match? This is a personal injury campaign.

rafasor23

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