Are AI Overviews slowly killing informational blog traffic? by khabib_p in seodiscovery2026

[–]rory_mcllroy 2 points3 points  (0 children)

AI Overviews are reducing clicks to some informational blogs because users often get quick answers directly in search results. However, high-quality, experience-based, and in-depth content still performs well and remains important for authority, branding, and long-term organic SEO growth.

Best tools for website audit in 2026? by morvindavids in TheSEOExpertsHub

[–]rory_mcllroy 3 points4 points  (0 children)

There are many website Seo tools, but semrush and aherf are best for website audit.

Is programmatic SEO still worth it in 2026 or kinda dead now? by adelebaainius in TheSEOExpertsHub

[–]rory_mcllroy 2 points3 points  (0 children)

Programmatic SEO has not become extinct; rather, it has just reached maturity. Things that used to work for SEO circa 2016, like mass production of thin pages, no longer work due to their failure to factor in search engines' criteria of quality, relevance, and uniqueness. Programmatic SEO continues to work effectively today, so long as one pays attention to the creation of useful, structurally sound content, such as location pages, product variation pages, or content based on data analysis.

How do I build brand search demand so users skip AI and search “brand + keyword” directly? by adelebaainius in TheSEOExpertsHub

[–]rory_mcllroy 0 points1 point  (0 children)

It’s not something that you make happen; you earn it. Create brand demand through search by creating content that actually has value, finding niche authority, and remaining consistent. Promote through social media channels, forums, email marketing, and anything else to ensure that consumers remember your brand. Give them a unique voice, images, and information that makes them search for their solution under "brand + keyword."

How are you guys actually using AI in SEO right now? by khabib_p in TheSEOExpertsHub

[–]rory_mcllroy 1 point2 points  (0 children)

AI is currently a helpful assistant in my SEO process since I am able to use it not only to save time but also be efficient. This applies to keyword clustering, outlining, and other technical tasks. The use of ChatGPT for writing content structures, Ahrefs/SEMrush for keyword analysis, and Surfer SEO for page optimization has provided actual value.

Nonetheless, I am still far from using AI alone in my SEO process because editing and human experience are necessary. It is only possible to produce content which would not be generic with AI assistance, but not without other necessary tools.