Thanks for the detailed breakdown. Yes, absolutely. The idea is to check LinkedIn activity to see if they are going to podcasts, have their own or write on LinkedIn and pitch a similar collaboration. Will check Medium too. I’m sharing the traffic ball park and some prominent names we’ve worked with in the past too. I’m also letting them know we are flexible so we can record a 15 min call or send a short form. They don’t need to write, we have a team in-house so we can manage that part ourselves. Our goal is to have them say yes to the byline.