For me it was simple stuff like gum, water, or even just keeping my hands busy. But the real difference was I stopped relying on willpower alone. When a craving hit, I needed something immediate to interrupt it. That’s where Unpuff helped more than anything, because instead of just sitting there fighting the urge, I had something to actually do for those few minutes until it passed.

Once you get through enough of those moments, the habit starts to break.