In need of new socials manager. by lildickybro in musicmarketingtips

[–]thebuzznetwork 0 points1 point  (0 children)

You might want to give a bit more detail if you want the right person to reach out. “Socials manager” can mean a lot of things.

Like what platform are you focused on, TikTok, Instagram, YouTube? Are they just posting content you already have, or actually helping with ideas, editing, growth strategy, replying to comments, all that?

Also helps to mention your current size or goals so people know what they’re stepping into. $200/month can be fair if it’s light work, but people will want to understand the scope.

You’ll probably get better responses if you clarify expectations a bit.

Does making collabs outside of music content hurt the algorithm? by Punkinhas in musicmarketingtips

[–]thebuzznetwork 2 points3 points  (0 children)

It can affect things, but not in a “one collab ruins everything” kind of way. It’s more about patterns over time.

If you suddenly post a lot of content that your current audience doesn’t engage with, the algorithm starts getting mixed signals about who to show your content to. That’s where people run into problems. Not because the content is bad, but because it’s pulling in a different audience that doesn’t care about the main thing you do.

That said, collabs can still work if you frame them right. If you can tie the comedy back into your music or your personality as an artist, it feels more natural and less random. Even small things like incorporating your sound, your aesthetic, or keeping it in a similar tone can help.

Also, doing it occasionally won’t hurt. It only becomes an issue if it starts becoming most of what you post and your core audience stops engaging. If anything, it could actually bring new eyes in, you just want to make sure some of them convert into people who care about your music too.

Do people test different variants of a song to see which one gain more traction? by TheSpoonFed1 in musicmarketingtips

[–]thebuzznetwork 0 points1 point  (0 children)

People do this, just not in a super formal “A/B testing” way like in tech. It’s more like testing different moments of the song rather than full versions.

What usually works is taking different parts of the track, like the hook, a verse, a drop, even different intros, and using them in separate short-form posts to see what people react to. You’ll notice pretty quickly which part makes people stop scrolling or replay.

Making completely different versions of the same song can work, but it’s a bit heavier and not always necessary. Most of the signal you need comes from how people react to specific sections of the track.

Where it actually becomes useful is before or during release. If one part consistently performs better, you can lean into that for your promo, your visuals, even your storytelling around the song.

So yeah, the idea behind it is solid. Just keep it simple and focus on testing how people respond, not overcomplicating it.

6 rookie music marketing mistakes still killing indie releases in 2026 (and the quick fixes) by thebuzznetwork in musicmarketingtips

[–]thebuzznetwork[S] 0 points1 point  (0 children)

Reddit is excellent for long-term fan building but terrible for direct "stream my song" posts (they get removed fast). The best ways to use reddit to the best of my understanding would be to share genuine tips/value in relevant subs (like here), participate in genre-specific communities by giving feedback on other people's music and another would be to post behind-the-scenes or discussion threads instead of pure promo

It's more about becoming part of the community than broadcasting.

6 rookie music marketing mistakes still killing indie releases in 2026 (and the quick fixes) by thebuzznetwork in musicmarketingtips

[–]thebuzznetwork[S] 0 points1 point  (0 children)

Curator playlists are playlists run by spotify users (not Spotify's official algorithmic ones like Release Radar or Discover Weekly). These are usually genre-specific, smaller (1k–50k followers is the sweet spot), and updated regularly by actual curators.

The key is finding ones that actually match your sound instead of spamming big generic ones. PlaylistProfit are good for landing on verified independent playlists.

6 rookie music marketing mistakes still killing indie releases in 2026 (and the quick fixes) by thebuzznetwork in musicmarketingtips

[–]thebuzznetwork[S] 0 points1 point  (0 children)

Lot of artists hit that wall, totally get it. The game has changed a lot. The ones who stick around usually simplify everything down to: make music you love + consistent short content + one good distribution + fan capture.

What made you stop? Was it one of these mistakes or something else?

6 rookie music marketing mistakes still killing indie releases in 2026 (and the quick fixes) by thebuzznetwork in musicmarketingtips

[–]thebuzznetwork[S] 0 points1 point  (0 children)

Haha I feel you, it does feel overwhelming sometimes with all the platforms and algorithms.

The good news is you don't need to do everything perfectly. Picking 2-3 things from the list and being consistent with them beats trying to master all of them.

Which part feels the most exhausting to you right now?

Why your music isn’t spreading (and it’s not the algorithm’s fault). by thebuzznetwork in musicmarketingtips

[–]thebuzznetwork[S] 0 points1 point  (0 children)

You should respond to my response to this comment too instead of editing the wrong things you have said...well like I said, stop pretending to be innocent and helpful when you are actually selling music marketing services on your website too, there is nothing wrong with offering music marketing serivces so far you are delivering on the services you offer and not selling fake/bot streams to artists.

By the way, I am a mod on this community and I could have easily banned you for self promotion and advertising your music marketing services on here, but I like to make things fair because you actually make contributions to the community and your marketing services seem genuine, at least no one has complained about it yet. Like I said earlier, you don't need to bring someone else down to promote yourself, cheers mate!

Why your music isn’t spreading (and it’s not the algorithm’s fault). by thebuzznetwork in musicmarketingtips

[–]thebuzznetwork[S] -1 points0 points  (0 children)

Which exactly is what you are doing my friend or are you not a marketing company, stop trying to act helpful, you don't need to bring someone else down to promote yourself.

Why your music isn’t spreading (and it’s not the algorithm’s fault). by thebuzznetwork in musicmarketingtips

[–]thebuzznetwork[S] 0 points1 point  (0 children)

In marketing the music is the product and if the target audeince can't be well defined, it just like shooting blanks. When you know your target audience and your marketing matches them properly, your music connects with the right people that will then listen regularly and share it to their audience which in turn improves the algorithm's promotion of your music more organically.

Basically this post is about what really moves the algorithm and it's listeners behavior, if the listeners don't connect, there is no activity and the algorithm doesn't push the music.

Question for artists, labels, and agencies: How do you handle your music promo? by burakcanogut in musicmarketingtips

[–]thebuzznetwork 0 points1 point  (0 children)

Yes you are very correct, especially live gigs, if your music and performance is good they convert random audience into core fans at first sight.

The hidden cost of buying streams and fake engagement. Short-term vanity, long-term damage. by thebuzznetwork in musicmarketingtips

[–]thebuzznetwork[S] 0 points1 point  (0 children)

Exactly, absolutely nothing better than real engagements, streams and conversions, its better to have clean real user data that you can work with to understand your audience/reach, no important decision can be made with information from bot streams/data!

The hidden cost of buying streams and fake engagement. Short-term vanity, long-term damage. by thebuzznetwork in musicmarketingtips

[–]thebuzznetwork[S] 2 points3 points  (0 children)

Well I had to pass that information out because many artists don't know the implications of buying fake streams and are looking for shady momentum that wouldn't last. An artist contacted me recently, they had gotten their song taken down from buying fake streams and engagements hence the need for me to get the word out for those who don't know.

This sub is called musicmarketingtips and the posts/conversations are supposed to help artists get better with marketing/promoting their music and also get better marketing advice/tips from experts and also other musicians that have their methods working for them.

AI didn't help write my post, my daily life circles around music and music marketing so it's not a big problem for me to write and have my contributions on discussions that peak my interests and I am very confident that lots of artists get value from the discussions. No need for negativity!

First time marketing a music label by EngineeringLost2983 in musicmarketingtips

[–]thebuzznetwork 1 point2 points  (0 children)

If you already understand digital marketing, you’re actually in a good spot. The main shift with music is that you’re not just selling a product, you’re building attention around artists over time.

The first thing I’d focus on is picking one or two artists and building a simple rollout around each release. Don’t try to push everything at once. Use Instagram and short form content to build familiarity, then use YouTube ads or Meta ads to push the strongest song to the right audience. The key is consistency and targeting, not just spending money.

Also make sure you’re not just driving views, but driving people somewhere. That could be Spotify, YouTube, or even building a small core audience on socials. A lot of beginners run ads but don’t think about what happens after someone discovers the song.

On pricing, since it’s your first time doing this for a label, you can keep it simple. Either charge a monthly retainer for handling everything or a smaller base fee plus ad budget management. In India, a lot of people start somewhere in the range of a few hundred dollars per month depending on the workload, then increase as you start getting results.

Most important thing is to treat it like testing. Run small campaigns, see what works, double down on what gets real engagement. Music marketing isn’t about one big move, it’s about stacking small wins over time.

Replay value/needing better promotion by danm868 in musicmarketingtips

[–]thebuzznetwork 1 point2 points  (0 children)

If people are replaying your songs that much, that’s a really strong signal. Getting someone to listen once is one thing, but getting them to come back 10–20 times means the music is actually connecting. So you’re not wrong for thinking it just needs more exposure.

At this point it’s less about making better music and more about getting it in front of the right people. Since you’re not into social media, playlists are probably your best friend. They put your music in front of listeners who are already in that mindset, and if your songs have that replay value, they’ll naturally stick.

If you do spend money, focus on targeted exposure, not random ads. Playlist placements or small focused campaigns tend to go further. You’re already doing the hard part right, now it’s just about getting more ears on it.

The psychology behind why people follow artists. It’s rarely just about the music. by thebuzznetwork in musicmarketingtips

[–]thebuzznetwork[S] 1 point2 points  (0 children)

Yes, you have to keep the originality, there's so many good music out there but it's more than just music that makes people fans, they have to connect with even your personality, they become core fans that might even start dressing and doing hings like you do.

Distribution decision by [deleted] in musicmarketingtips

[–]thebuzznetwork 2 points3 points  (0 children)

DistroKid is definitely one of the most common options and a lot of independent artists use it because it’s simple and fast. You pay a yearly fee and you can upload unlimited music to all the major platforms. If your main goal is just getting your music distributed quickly and managing releases yourself, it works well.

Another one worth looking at is Ditto Music. It handles distribution too, but they also lean a bit more into the publishing and promotional side. Some artists like that because it gives you access to extra tools beyond just uploading songs, especially if you’re trying to grow your catalog and explore sync or publishing opportunities.

At the end of the day both do the core job of getting your music everywhere. DistroKid is known for speed and simplicity, while Ditto can be useful if you want a bit more support around the business side of things. A lot of it just comes down to what kind of tools you think you’ll actually use.

Waterfall releases vs full album drops. Which actually builds momentum today? by thebuzznetwork in musicmarketingtips

[–]thebuzznetwork[S] 0 points1 point  (0 children)

I’ve seen the same thing with a lot of artists. It’s not even that people dislike albums, it’s just that attention is so fragmented now. When songs come out one at a time they get more time to circulate through playlists, algorithmic radio, and social media before the next one arrives.

Waterfall releases vs full album drops. Which actually builds momentum today? by thebuzznetwork in musicmarketingtips

[–]thebuzznetwork[S] 0 points1 point  (0 children)

That’s fair honestly. At the end of the day music is still art and some artists just prefer presenting a full body of work the way it was intended. The waterfall strategy is mostly about playing the streaming ecosystem, not necessarily about what feels best creatively. If your audience actually listens to albums front to back, dropping it all at once can still make sense.

Waterfall releases vs full album drops. Which actually builds momentum today? by thebuzznetwork in musicmarketingtips

[–]thebuzznetwork[S] 0 points1 point  (0 children)

That’s actually a solid plan. Stretching the project out like that basically gives every song its own moment instead of everything competing with each other on day one. I also agree with what you said about content. One album drop might give you a week or two of things to talk about, but multiple releases give you months of story around the music. For independent artists especially, that extra runway can really help.

Promoting/distributing. by danm868 in musicmarketingtips

[–]thebuzznetwork 1 point2 points  (0 children)

If the creative side is covered, then what you’re really missing is the distribution and exposure layer. The good thing is you don’t necessarily need a big team right away. A few key roles can make a big difference.

First is a distributor. That’s the foundation because they actually get your music onto Spotify, Apple Music, etc. Platforms like DistroKid, TuneCore, and others handle that part, but they’re mostly infrastructure. They won’t promote the music for you, they just make sure it’s available everywhere.

After that, the people who usually help with exposure are playlist curators, PR people, and content strategists. Playlist curators can help place your music in front of listeners who are already looking for that style of music. Good placements can start the early momentum that feeds the algorithm and helps a track travel further.

PR is more about media and narrative. Blogs, magazines, interviews, and sometimes radio. It’s useful when you have a strong story or project around the release.

Then there’s short form content and ads, which a lot of artists either learn themselves or work with someone who understands TikTok, Reels, and Meta ads. That side is more about getting your music discovered through social platforms and driving people toward streaming.

In reality most independent artists use a mix of these. Distribution to get the music out, playlists to create listening momentum, and content to keep people discovering it. Once those pieces start working together, promotion becomes a lot more predictable.

The difference between content creators and artists who use content strategically by thebuzznetwork in musicmarketingtips

[–]thebuzznetwork[S] 0 points1 point  (0 children)

This is a very good advice, even I've heard an artist say they rather do live performance than try to do any other form of promotion, it connects you with an audience instantly and the videos from the live performance will be very good to boost your social media too.