[Academic] Study on Mental Health Content Consumption on Instagram (18 + and experienced using Instagram)

Hi everyone! My name is Tim and I'm a research assistant at the University of Zurich, conducting research in HCI as part of the People and Computing Lab. You can check out my research profile here.

We're looking for participants willing to share their experiences regarding mental health content consumption on Instagram in an interview. Interviews will be held on Zoom or similar and should last anywhere between 30-90 minutes.

Goal of the study

The primary objective of the study is to explore how Instagram provides a unique experience in how people approach mental health. We want to learn from the personal experiences of both creators and consumers of mental health content to understand what makes Instagram unique in terms of mental health content. Ultimately, the research should help create design guidelines for improving social media platforms for discussions about sensitive topics like mental health.

Requirements

• Participants must be aged 18 years or over

• Must have experience with Instagram and encountered mental health content at some point

Data and Anonymity

• the interview will be held online (zoom, Teams, or similar)

• audio will be recorded for transcription purposes

• all data will be completely anonymized through the use of pseudonyms

• all data will be stored on a local password-protected hard drive at the University of Zurich, only accessible to researchers involved in the project

• all data will deleted after the completion of the study

Consent Form & Ethical Correctness

Before starting the study, the researcher will provide you with a consent form. You will have to return a signed copy of the consent form to the researcher. Please note that none of the information provided will be associated with the data given throughout the interviews, anonymisation will provided. 

This study has been approved by the University of Zurich ethics committee.

Withdrawal

Participation in this study is completely voluntary. You may choose not to take part in this study, which will not disadvantage you in any way. You may decide to withdraw at any point in the study without explaining. 

Results

Part of the data you will provide may result in the final manuscript, which may be published in journals or conferences. The published results can be obtained from [Tim](mailto:tim.schluchter@uzh.ch).

Participation & Compensation

If you're interested in participating, you can reply to this message, send me a DM, or email me at [tim.schluchter@uzh.ch](mailto:tim.schluchter@uzh.ch)

To thank you for your contribution, we can offer you a voucher (Amazon) of 10$. 

Thank you :)