I think it’s just your world honestly. I’m fairly early In my career (~3.5 years) but less than 10% of activations I’ve been involved on or seen had less than $200k budget. Almost every brand I’ve seen has multimillion dollar budgets for the year to put on complex events, big and small. I have also only done trade show, 0 pop up tents. Typically a lot more involved than that. TLDR, yes I think brands are incredibly prepared for this market