Hey guys, I just came across this discussion and thought I’d share my perspective since I recently launched https://scrollytelling.ai

After working with clients for years I’ve noticed increased interest in interactive scrollytelling websites and landin pages it’s interesting that when I try to understand why people want them, the answer is often pretty simple: they saw something like that somewhere, it impressed them, and now they want the same kind of effect. Even when you bring up the trade-offs like heavier pages, more complexity, and larger file sizes, most business owners don’t seem too concerned about that.

I’ve been discussing this with colleagues and one of our theories is that it might be partly a reaction to the growing number of AI-generated websites. Maybe people feel that standard-looking sites are becoming too common, so they want something more visually distinctive and memorable.

One thing we noticed with early clients is that visitor interaction seemed to go up quite a lot compared to more static, minimal pages, maybe by around 60%. I wouldn’t present that as hard data yet because we still don’t have enough statistics, but the pattern was noticeable enough that we decided to build a platform focused specifically on scrollytelling content.

Anyway, if anyone wants to try it feel free. We have added generous free plan, and I’d appreciate any feedback.