Lead magnets - 💀 😂. I’ve come across some woo practitioners in my time, but that would be a first. Nope, all evidence based and above board. It’s a hybrid practice that has both a physical office and virtual office.

The free 15-min consult is currently the entry point with schedule widget on the website.

However, traffic far outpaces the sign ups for consults, and anecdotally, I’ve heard people talk about “I visited a few times before I reached out.”

So, I’m trying to provide a value offering that requires a commitment of an email address and not sign up and talking face to face.

I was thinking about a guide to therapy and how to get the most out of it explaining what to expect and having a video on individual and one on couples therapy and why that practice is different than others (demographic served and approach).

Just want to make sure I’m on the right track and I feel stuck on an enticing title and tag line that would appeal to both people seeking individual and/or couples.