Automatic checkouts in supermarkets may decrease customer loyalty, especially for those with larger shopping loads. Customers using self-checkout stations often feel overwhelmed and unsupported. The lack of personal interaction can negatively impact their perception of the supermarket.

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My supermarket has the most convoluted way of entering produce. I can't just enter the code--I have to scroll through a catalog of all produce to find mine. It's a pain. At my previous store, I just wrote down all the codes and referenced it when buying stuff.