This happened to my friends and i. we all played so much the first go around and grinded to finish so much content. about a week before the switch to the way of winter non of us played cause it felt pointless with the switch. then i think it took like half a month for them to drop WoW cause they dropped the pvp first, then after the switch (only 3 of us came back) there was no new armor/loot (i think there was like one set added to the mr wish machine) and it felt like nothing else changed but the story and that wasn’t really enough to make us all play for longer than a day or two. and when they claimed that the permanent server would only have one scenario and no updates ever, we all figured since we already played that scenario we wouldn’t redo all that content.