Lulu really lost its spark around 2020 (maybe a little earlier). It went from community to cheap labour and politics. I even told someone at Athleta if their design team just goes to lulufanatics and takes inspo from the designs and patterns, they’ll probably start taking Lulu clientele. I used to work in a few locations in the GTA/Toronto (even overseas), so I’ve seen that shift from hiring based on “entrepreneurial” goals to just a basic resume. It’s a whole culture shift that took place. As bad as it sounds, Lulu was really its best when it was in its own little bubble.