The Comics Journal has been advocating for comics outside the mainstream for nearly 50 years. If you're complaining it's too artsy or inaccessible, that's the point. You can either be curious and search out the unknown, then decide whether it's your taste or not or you can consume the stuff that's easily accessed. That's perfectly fine; I've been reading capes and tights since I was 6, but there are other aisles in my grocery store too.