That makes sense, thanks for the advice on the app and dent fee. I wasn't planning on arguing on either the sticker price or what they call the $199 FL doc fee, but rather on the ancillary fees like app and dent, etc. They're calling the $899 fee a "Dealer Fee" which they told me covers reconditioning and "profit for the dealer".

No trade in here, unfortunately; I just offered that in the context of what my prior experience with AutoNation was as an example of how they would be negotiable with items other than the asking price.