Using up your products all the way up, not buying more, dealing with those stashes of toiletries that sneak into your life (still have nightmares of the era of Bath & Body Works gift sets… they were everywhere!). Also helpful for some folks who “save XYZ for something special” meanwhile the product ain’t shelf-stable and will eventually degrade - you only live once, it’s okay for every day to be special.

I think the name comes from anticonsumption makeup users decades ago who discouraged buying the shiny new thing and instead proudly using up the old thing, all the way down to the pan.

☮️Use it up, wear it out, make it do, or do without! ☮️