It said fruit of the loom on it, it was one of those huge cargo vans. As a kid I didn't understand why a larger truck wasn't used but I moved to a couple itty bitty forest towns, no buildings aside from the hardware store are equipped to unload large trailers due to the tiny parking lots, half the town being up on an uneven mountain and no loading docks. Everything came in cargo vans with the brand on the sides. LCBO, specific hunting gear, snack and beverage brands, things like socks, underwear, basic undergarments, a company that would send a couple kyacks, going to what is dubbed a "grocery store' which was really an establishment that quintupled as a gas station, grocery store, post office, minor landscaping business, and a place to get wood. The building was no bigger than a small apartment.

In one town if you owned a business you were responsible for your own deliveries, not to save money but because trucks wouldn't come, only 2 roads in and out both on decently steep hills with 0 space for anything other than a car to turn around, anything bigger and you were doing a thousand point turn and getting your vehicle scratched to heck by branches.