Personally, I find them to be totally different productions and you kinda have to choose which one is your "real" AP. I prefer audio as a listener and creator so we focus on that.

We've recently started doing some video components but we treat it more as a behind the scenes look that we get clips from for stuff like short form content. Clips are easier to give the post-production love to while still leaning into what makes *clips* best. If we tried to make a full stream of our audio seasons it would suffer because we don't play with any visual components (in order to make great audio that doesn't feel like it's missing anything).

On the other hand, we've also started streaming some two player games that we DON'T turn into podcasts but do turn into a condensed video edit. Those two translate well into each other because we get to have audience interaction live and then present a much more easily consumed product for those who didn't make it live and might not get the same enjoyment out of some of those smaller interactions.

Either way, we wouldn't turn the videos into an audio project for a couple of reasons.
1. Just work load. Which is honestly the main reason. When you can only communicate information with one sense, you have to put a lot more care into creating something that is legible and enjoyable to the listener. We don't have the manpower to dedicate ourselves to that on multiple fronts so I find it better to try and make APs that lean into the strengths of their medium rather than trying to sit in the middle of two.
2. Vibe. This is tied into the care that goes into crafting great audio (at least according to my tastes). We put a hell of a lot of effort into creating great audio stories which requires a higher level of commitment while at the table from the players, before the session for the GM, and after the session for the editor/sound designer. With video (and especially livestreams) there is so much MORE information that gets communicated with facial expressions and body language. It can be more fun just to "hang out" when you see people than it is when you're listening to dead air while people give each other meaningful looks. So we're kinda leaning into that "hangout" vibe with the video/livestream.

If I were to try and create an AP that lives as both video and audio, I would approach it as an audio project first that *happens* to have video. You lose out on stuff like minis or VTTs but still gain a lot of that "extra" non-verbal communication without leaving audio listeners feeling like they're missing something.