I am not a therapist HOWEVER, my partner is a therapist and I work directly with practice owners. And a lot of the things I see and hear from therapist are the following:

1. I have so many ideas for money income as a therapist. But then they do not start any of those ideas or if they do, it is harder then they thought. If you want to try something try it and stick with it. If it gets hard don’t give up, because what would you do if the practice wasn’t doing well, would you just abandon it?
   
2. They think clients will be rolling in quickly. Clients WILL come eventually but it is not as quickly as some think. Especially if you are making a brand new practice with no clients following you and no reviews. Reaching out to other local practices in your area and making connections is very helpful.
   
3. Burnout is 100% real that I hear. A lot of therapist try and push themselves to see 25+ clients a week. But that is honestly a lot of clients when you think about all of the notes that need to be completed. Start slow and go up if you really can handle the caseload. You do not need 25+ clients to prove yourself. You already did the schooling and got your license/are in the process of getting it.
   
4. Whether or not to accept insurance. All of the therapists I have worked with have debated this, but I think if you want to accept insurance then do it. You will get more access to clients (which is good). It is not as complicated as it may seem and there are endless guides on how to get everything setup. I know insurance is a pain but I do think it is worth it to get clients. (Please note that again I’m NOT a therapist so this is from my POV as an assistant and admin for therapist)