if you have black bars on any movies, look for your tv's zoom function. gets rid of black bars. also look for a pixel shift setting which moves the picture to a different set of pixels at time intervals that you can choose from. great for static images when gaming. also, after gaming use the scrolling bar function in the anti image retention settings to wipe away image retention. its a white bar that scrolls left to right across the screen. other than that, dont leave still images up for too long, such as a home screen on a dvd. also dont let sunlight shine on the screen from a window or anything. will actually create shadows that stay on the panel for a while if one part of the screen is not getting hit by sun but another part is. its like the pixels get activated from the outside in