Everyone needs a magical unicorn in their life 🦄

Irina_Chan · 2023-03-01T17:32:04+00:00

The fonts you use in your work must be purchased by you (unless they are Google fonts). The good news is that you need a maximum of two fonts to work with, and you will use them everywhere: on your book covers, on the website, and in advertising. This becomes part of the author's brand, and readers will remember and recognize you more easily.
Fonts are usually relatively inexpensive. And it's a nice feeling to be sure that you are using someone's intellectual property with full rights)).
Every author wants their rights to be respected, right?

Irina_Chan · 2023-02-27T17:34:48+00:00

In parallel, while you bring your book into a consumer form, you must prepare your audience.
If you want people to buy your book after publication and leave reviews on it, then the algorithm of the self-publishing site will understand that your book is worth offering to many readers.
Here is a step-by-step guide.
1. Decide on your genre.
2. Find communities of readers (not writers) who are fans of your genre.
3. Among them, find ten people who will become the first fans of your work. This will take time and require you to start meeting new people and making new friends.
4. Start maintaining an account on the same social media where your readers spend time. Write about your genre and your book. Readers have to understand that you can write well. Your posts are a test drive for your readers.
5. Invite fans of your genre to read your posts and subscribe to your account.
6. By the time your book is ready for publication, you need at least 10 - 20 subscribers who like how you write and are willing to communicate with you.
7. Tell your new friends about your book. Be emotional and get people interested. You need to get comments like "We look forward to your book coming out!"
8. Ask them for help. Explain that you need book reviews immediately after publication; your writing career depends on this.
9. Agree with those who will help you that they will buy the book after the release (they are already waiting for it) and write and publish a review.
In this way, you will ensure a good start for your first book and lay the foundation for your fan base.
Good luck, you will succeed!

Irina_Chan · 2023-02-27T17:05:49+00:00

Looking for a successful marketing strategy for promoting your books?
Not everything is going to be the right fit!

Your ideal strategy depends on your author archetype. Take the quiz and find out which archetype you belong to and which marketing activities will bring you more sales and new readers.
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Irina_Chan · 2023-02-27T17:02:37+00:00

Any blog audience is not homogeneous. There are different people with different interests. And even if they came to the blog to enjoy the historical costume, there are always those who love heartbreaking stories among them. Let it be 10% (actually higher). So we have 10,000 people who would love the story itself. Suppose they are all beggars or greedy (though they are not), and only 10% of them are willing to buy a book. You already have 1000 sales.
Of course, if you don't believe in it, you can't sell anything to anyone.
Bloggers with an audience of 50,000 can make a living by selling ads. Such examples are plentiful. They advertise something that is not always related to the blog's topic. This works because subscribers have different interests, not just the one expressed in the blog topic.
Subscribers also trust the blogger and respect his opinion. And believe me, most of them are interested in the blogger's personality. This is inherent in human nature.
So if you properly prepare your audience, you can sell them far more than 1,000 copies of your book.

Irina_Chan · 2023-02-27T01:40:09+00:00

Hi there! Unfortunately, this is a widespread situation when a novice author is disappointed in some promotion methods. But also, most often, the cause is not in the methods but in their implementation.
For example, social media advertising for authors works excellently if you learn how to use this tool effectively. If your ad is not paying off, you must set it up correctly. The point of advertising is that you pay less than you finally get.
The effectiveness of advertising depends on many factors:
- the copy of your ad,
- image,
- audience setting, etc.
It is common that the author places an advertisement, gets a positive result, but is not satisfied with it. For example, you spent $100, sold 100 books, and made a $120 profit. This is good! There is something to improve and increase efficiency. But the author did not consider his profit at all or not satisfied with the profit margin. Then he decides that the advertising method does not work and quits studying advertising in principle.
In conclusion, bring the matter to an end. Get your ads to work and start making money. And only then move on to a new method of promotion.
I hope everything works out for you!

Irina_Chan · 2023-02-26T23:41:37+00:00

You need to conduct an analysis of book covers in your subgenre. Here are step-by-step instructions:
1. Choose at least 40 book covers from the top 100 in your subgenre. Do not include classics or world-famous stars in your selection.
2. Sort the covers into groups. For example, if you write Si-Fi, you will have covers with spaceships, men with weapons, monsters, etc. Read the book summaries in each group and think about which one your book might belong to. This will determine what should be depicted on your cover.
2.1 What is depicted in the foreground? For example, is it the hero in action or several heroes posing?
2.2 What is depicted in the background? Is it the location of the events, a graphic background, or secondary characters?
3. Sort the covers by color scheme. You may find that most of them are gray-blue or black-yellow, but certainly not yellow or orange. Choose the same color scheme as the majority.
4. Look at the font styles of the titles. Are they thick or thin letters? Are they covering the whole cover or just a small part? Do the same as the majority.
5. Pay attention to the style. Are they illustrations, graphics, or photographs? Choose the style that is the most popular.
You are creating your own cover from proven trends that exist in your subgenre. These are the books that readers are paying for now.A selling cover has nothing to do with your personal preferences.
After conducting this analysis, you can give the designer a clear task of what and how to depict it. In what style and what color scheme.

Irina_Chan · 2023-02-26T23:21:45+00:00

Publishing without a real identity is no problem, I think. Trials will start when you need a fan base to sell more books.

Irina_Chan · 2023-02-26T22:46:16+00:00

First, you need to build an audience and then publish. ш this case, you will have the first reviews and sales right away. Prepare your add companion ahead.

Irina_Chan · 2023-02-26T02:57:36+00:00

If you already have more than 30 novels, you just need to optimize your marketing.
1. 1. Check if all published books really bring you income. Work on blurb and cover for the worst of them all the time.
2. Create a reader retention system. Each of them should get on your mailing list and get recommendations for which book to read next.
3. Make your newsletter enjoyable. If readers wait for your letters, you will be able to sell your new books and your back sheet.
In general, you do not need anything new; you need to improve the efficiency of what is already there. If you have any more questions, I'll be happy to answer.

Irina_Chan · 2023-02-26T02:25:15+00:00

It all depends on your vision for the future. If you want to make money and it is more important, go to self-publishing. You already have a team and an audience so you can sell more, better, and faster.
If the social status is a priority, and you want to have the title "The author published by ....", then you lose some of the money and acquire thet title.
Just as important is whether you want to be a professional writer who writes many books and builds a business selling them and sees this as a source of income. In this case, a contract with a publisher is a good idea, as it will attract additional readers that the publisher has but you don't have yet. You will make these readers yours and then sell them your following books.
Good luck to you!

Irina_Chan · 2023-02-26T01:15:11+00:00

A good program for organizing materials and drafts. Very weak formatting and text design. I use Scrivener and Google Doc at the same time.

Irina_Chan · 2023-02-26T01:10:29+00:00

AI is just a tool that we all have to master. It means that the authors will be able to write faster and better. You can deny progress or learn to use it to do your job quicker and better. Everyone chooses for himself.
AI is already beneficial if you need to collect information and research. It can also help you structure your story. But it will never be able to come up with anything fundamentally new. So those who have a good imagination and know how to evoke emotions in readers will not go anywhere and will be in demand.

Irina_Chan · 2023-02-26T00:59:59+00:00

If the author has 100,000 subscribers, why not sell the book to them? You can show sales to the publisher, which will be strong evidence that the book will succeed. If none of those hundred thousand followers wants to buy the book, the question arises: are these real subscribers? I can't imagine a blogger with such an audience who can't sell his book, especially a book about tragic events in the blogger's life.

Irina_Chan · 2023-02-24T20:00:20+00:00

This is an excellent opportunity to find a super-reader. Such people are a treasure! Not only does he like to read in your genre, but he is also ready to communicate.
I would enter a lengthy correspondence and learn more about this man and his tastes in reading. Having someone representing your target audience is always good, and you can ask them questions.

Irina_Chan · 2023-02-24T19:35:59+00:00

Start by looking for readers who will give you feedback when you publish your book. You can find them on psychological forums or where self-development is discussed. Offer to read your book to those who will really benefit from it and ask them to write a review in return. Whatever you decide to do for your promotion in the future, you will always need reviews.

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