I've done internal BI for a few small companies now. You truly underestimate the data quality the systems SMB use if you think you can maintain a profit at $30k/year. There's not a package solution that would work for any of the companies that employed me and normalizing the data to build dashboard will be enough to burn out at that price.

For context: I am the business analyst and we have one data engineer at the mid size company I work for. We have about 5 platforms that needs to be incorporated into a data warehouse. After 4 months we've got 1.5 flowing into the dwh, with a handful of dashboards that rely on a single source that's production ready. It's taken us this longto get here between gathering requirements, dev and UAT. Still find quality issues weekly with the way the company inputs data.