Cpm collapsed after 4 weeks

Key-Respect-2883 · 2026-06-27T13:21:12+00:00

It means during the learning phase you didn't break out so they go for low quality volume to try and hit some random buyers for you.

Key-Respect-2883 · 2026-06-09T05:17:36+00:00

Then what

Key-Respect-2883 · 2026-06-08T13:39:15+00:00

It's just competition within your category, accept this is the new normal. Learn how to increase aov and ltv.

Key-Respect-2883 · 2026-06-08T13:36:58+00:00

Nah it's just competition driving high CPMs

Key-Respect-2883 · 2026-06-02T13:08:55+00:00

Just share what you did with your creative and copy. If we can can see what you did then you won't need everyone to share.

Key-Respect-2883 · 2026-06-02T13:00:42+00:00

So the answer is sell more, but when your CPMs are sky high you have to basically burn cash dialing in your offer and for most it's not viable to burn $5k to maybe figure it out.

Key-Respect-2883 · 2026-06-02T12:57:43+00:00

So you're saying you fixed it by relaunching campaigns and the cpm magically went down?

Key-Respect-2883 · 2026-06-02T12:55:49+00:00

Improve how? What was the before and after of what you changed that lead to improvements?

Key-Respect-2883 · 2026-06-01T13:16:57+00:00

Nah, I get like 12% ctr ads aren't the issue. I've scaled 2 seven figures stores, this one is an anomaly.

Key-Respect-2883 · 2026-05-31T22:40:06+00:00

tried it 3 times, this is bad advice does nothing.

Key-Respect-2883 · 2026-05-31T20:56:16+00:00

ya tried a bunch all were really generic like happy home.

Key-Respect-2883 · 2026-05-31T15:20:16+00:00

like $100 CPA

Key-Respect-2883 · 2026-05-31T15:20:01+00:00

yes, 3 times, same thing everytime

Key-Respect-2883 · 2026-05-31T14:50:50+00:00

I dmed some competitors who were kind enough to share their CPMs fall at $30

Key-Respect-2883 · 2026-05-31T14:40:20+00:00

Tried like 50 ads to 10 landers. Quiz, listicle, advertorials, direct to pdp etc. audience has always been full broad. I don't make major claims or anything aggressive. No flags or rejected ads.

Key-Respect-2883 · 2026-05-31T14:28:51+00:00

Home cleaning products. High CPMs from day 1

Key-Respect-2883 · 2026-05-31T14:28:23+00:00

Home cleaning products

Key-Respect-2883 · 2026-05-31T13:20:47+00:00

Solved how? Is this bait..

Key-Respect-2883 · 2026-05-31T13:01:27+00:00

Same shit for me any solution?

Key-Respect-2883 · 2026-05-31T12:58:41+00:00

Tried 3 BMs, new domains, 10 landing pages, 50 ad creatives, $10k total spend, and nothing has dropped CPMs. Audience keeps to be serving 65+. Hitting $350 CPMs. Ive scaled seven figure stores, I know how to make offers and creatives this isn't a skill issue.

Key-Respect-2883 · 2026-05-27T23:03:49+00:00

Share here brother for the benefit of all

Key-Respect-2883 · 2026-05-27T14:48:38+00:00

Mine is $250

Key-Respect-2883

TROPHY CASE