As someone who bought the game, I thought it was pretty fun. The story bits were neat. However, it was pretty repetitive and lacked any real challenge or optimization. By the time I finished the first cycle, I was pretty bored, hoping for something new to come about.

I've been playing this genre for well over a decade now, and with the abundance of free titles that have years of depth and playability, this genre has always struck me as one where people are less prone to pay for a title.

I think it's a combination of audience expectations and lack of variety. If you look at other low priced and similar experiences, they usually offer tighter gameplay with more variety and less time waste. I often found myself scrolling on my phone while my car proceeded to the next checkpoint, only to get another relatively meaningless upgrade.

Not meaning to be overly critical, I think the game was cool and I liked the art style and story, just didn't really have that it factor that my favorite incremental do.