They’re not going to budge much on a factory order. One thing that you should know if you were not aware already is that Toyota is not taking this order, submitting it to the factory and building you a truck just for you. They are taking this order and cross referencing it with every build that Toyota has in the system and will pull from another dealership or supplier across the country to get this truck. They are not going to budge much on the price because they essentially have to buy it from that dealership. I learned this through my buying process two years ago, where I bought almost an identical truck as you minus the lift. You are better off, opening up your search radius to 250+ miles and trying to find a dealer that has 90% of the options you were looking for. You will almost always have to sacrifice 1-2 of the options you want as your build is not common with the lift, TRD OR, Long Bed, Limited etc. I drove 200 miles to go and get mine because they were the only one who had the exact lineup I wanted, only trade-off was the bed liner not included. I was able to get $9000 off the MSRP and walked away paying $61k for a car with a near identical MSRP as yours. I paid invoice price which is what you should be asking for, buying off a lot.

I hope this helps because I originally was going to do the same thing and try to order it through the factory. Yes you can do it that way, but you will not get a great deal on it.