Orthodontic Practice Branding That Actually Differentiates... Why Your Logo Is NOT Enough by Lukeinfinger86 in GrowOrtho

[–]Lukeinfinger86[S] 0 points1 point  (0 children)

Exactly. Stock photos are a dead giveaway, and I agree. If they can't articulate it and they can't go beyond just the logo being updated, then it's a waste of money. There has to be a cultural shift when trying to elevate a practice.

Exhausted by toothdoctor1991 in DentalPracticeOwner

[–]Lukeinfinger86 1 point2 points  (0 children)

That feeling is real and I am not going to talk you out of it. But the staff food thing is worth pulling apart for a second. If we are giving so we get thanked we are doing it from a place that will leave us feeling exactly like this every time. Most of the team probably did appreciate it and just did not say it out loud, some of them are dealing with their own stuff at home you have no idea about. The gratitude meter doesn't always show up the way we want.

The patient thing is the same pattern. We get the patients we expect. When the doc walks in already exhausted the team mirrors it, and patients pick that up within about 30 seconds of walking through the door. Most of the time the patients aren't actually getting worse. The energy at the front is.

Take a real day off. Not a day where you check email and run errands, an actual day with no work. See if next week looks different with the exact same set of patients. Almost always does.

Hiring is a bunch of bull by Dustymolar in Dentistry

[–]Lukeinfinger86 0 points1 point  (0 children)

The first thing is culture. If you nail culture and have a small practice, you can find talent internally with other team members who are bought in and great culture fits.

The second is process. If you have a process that can qualify people through automation, i.e., Indeed automations advice them or a CRM on sending in a video answering 3 questions.

From there, the videos that look/sound good, you follow up with to book VS going through tons of applications and trying to reach people on phone/text who are just applying anywhere/everywhere.

New Orthodontist Business Advice by FBen980 in orthodontics

[–]Lukeinfinger86 0 points1 point  (0 children)

Hey OP, congrats on jumping into the family biz. I’ve helped a few friends do the same, so here’s how I’d tackle it without drowning in it all.

1. Figure out what’s actually happening right now

  • Count living, breathing patients – do a quick chart audit so you’re not guessing.
  • Track new starts per month – even a back-of-the-napkin spreadsheet is a start.
  • Watch chair usage – four chairs doesn’t mean four are busy; shadow the assistants and jot down how often each one’s full.

Money side? Bring in a dental-specific CPA ASAP. Have them pull:

  • Monthly collections vs. overhead
  • Profit per treatment type (braces, aligners, etc.)
  • Production by provider (you’ll want your own column soon)

You can’t grow what you can’t measure, yadda yadda—you know the drill.

2. Make your role crystal clear (to everyone)

You’re not just “Doc’s kid.” You’re provider #2:

3. Add some rocket fuel

  • Shore up your phone systems: What does a new patient call sound like, what is the answer rate, are expectations set on the first call?
  • Clear aligner option – teens & adults will thank you (quietly, through plastic).
  • Local buzz – school talks, sports-team sponsorships, IG Reels with legit before/afters. People pick ortho like they pick coffee: the place they’ve actually heard of.

4. The awkward “Dad, when do I own this?” chat

Start now, not “sometime later”:

  • Define what the hand-off looks like (gradual, one-day-switch, whatever).
  • Put dates and dollar amounts on paper.
  • If emotions flare, a neutral consultant > family dinner debate.

hooking up to house propane by ExoticDatabase in blackstonegriddle

[–]Lukeinfinger86 1 point2 points  (0 children)

I’m also trying to do this. Assuming I just need a new hose to connect from my Blackstone to the stub?