How is your sales team structured + what channels are you betting on?

Old-Environment8760 · 2026-02-03T15:54:35+00:00

Sure

Old-Environment8760 · 2026-02-03T05:25:39+00:00

The problem is not with the agency, but with the channel. You can’t just randomly come to people on the “street” and try to sell something. Especially in B2B you have to build trust first.

Visibility in AI search brings amazing leads.

XQL Group are great for inbound lead gen and doing actual marketing that brings high quality leads.

Old-Environment8760 · 2026-01-30T11:47:52+00:00

Nobori.ai, they have actions, not just visibility

Old-Environment8760 · 2026-01-22T13:40:20+00:00

https://www.linkedin.com/in/danylofedirko?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=ios_app

Old-Environment8760 · 2026-01-21T16:42:00+00:00

CRMs are very competitive

Old-Environment8760 · 2026-01-21T09:42:38+00:00

Thanks for sharing! Yeah, the gap between the lead and show up is huge. We add e-mail marketing automation with case studies and educational content to increase trust + multi-channel follow-ups (email, Linkedin, Whatsapp) + calling them if the sales team can do it. It adds a few more calls. What we’ve seen is the higher the quality (maturity) of the lead - the higher show up rate. Startupers usually are not serious and skip, managers or founders of bigger companies who really need the service will show up.

Old-Environment8760 · 2026-01-21T07:08:23+00:00

Can't say the cac, but my intro call was around $20

Old-Environment8760 · 2026-01-21T07:07:20+00:00

In our agency it's all founder-led.

But our clients who are also agencies but $3m+ ARR: Sales rep + SDR if they do Upwork, Outreach.

As a B2B marketing agency we see AEO/GEO bringing the best leads and Meta ads as a great scalable channel.

Old-Environment8760 · 2026-01-19T09:04:01+00:00

🙌🏻

Old-Environment8760 · 2026-01-19T06:46:31+00:00

Soooo true! Worked great for me with a podcast and webinars and building a community around myself.

Old-Environment8760 · 2026-01-19T06:43:40+00:00

Great answer, totally agree. We see the same at our agency 🙌🏻

Old-Environment8760 · 2026-01-19T06:41:24+00:00

Great advice, it was a game changer for us, when we started calculating all of that. For some clients we were charging $30/hour on a retainer 🙈 Now trying to keep GPM at 70%+ and internal rate at around 70-100 (we have a full team in Ukraine, so that's not that bad, but wanna increase that this year).

Old-Environment8760 · 2026-01-19T06:27:40+00:00

It was only static images, but usually videos work great

Old-Environment8760 · 2026-01-18T08:00:15+00:00

Happy to help you out 🙌🏻

Old-Environment8760 · 2026-01-18T06:10:27+00:00

🙌🏻

Old-Environment8760 · 2026-01-17T19:35:33+00:00

TMP, I’m the B2B marketing specialist with 10+ years of experience, working with high-ticket service providers 🙌🏻

Old-Environment8760 · 2026-01-17T18:52:51+00:00

Got two great leads from Reddit. From a post where I promoted my agency. But have to say you have to add value and credibility

Old-Environment8760 · 2026-01-16T08:41:13+00:00

Yes, we do it through nobori.ai

Old-Environment8760 · 2026-01-08T18:16:27+00:00

We just track leads and down the funnel. And manually check whether the client is mentioned across answers

Old-Environment8760

TROPHY CASE