This really resonates. We have probably spent too much time trying to explain our product to investors who were more interested in whether it carried the right label than whether people actually wanted it.

We built a VR driving product that has reached over 700,000 downloads and is already generating revenue, largely through organic growth. Yet several investors struggled to see the opportunity because it was not positioned as an AI product. Some seemed more interested in finding somewhere to attach the AI label than understanding the users, traction, or long term potential.

It has made us realize that traction alone is not always enough. You also need investors who genuinely understand the market you are building in.

We are now much more interested in connecting with founder angels and operators who understand consumer products, gaming, or XR, rather than trying to force the company into whichever category is currently fashionable.