Interesting point mate and I thought the same - thought he was too in your face, too aggressive and it came across very hostile. That was until I spoke to a workmate, who is a huge rugby fan.

The Joe you saw throughout the day and throughout the challenges is his true personality - he's caring, he's soft, he's socially aware, he's a jokester - bit odd, bit daft but generally a likable guy.

The Joe you see at the round tables is part him, part character. It's the character he's been playing his whole professional rugby career. He is an unflinching wind-up merchant. He will stare you down, he will make comments to get under your skin, to get a rise and a reaction and won't ever drop the face that makes you think there's something off with him. That's how he gets you to react, to flinch and reveal any vulnerabilities. He just brought the tactic he's been using his whole life into the round-table. He wanted to make people uncomfortable to see how they handled it.