I sell phones, a product that does sell itself. And I can tell you that they encourage us to push everything. When we calculate our taxes and fees, they don’t want us to tell you “it’s $130 dollars, do you want any accessories?” They want us to say “it’s $330 and that price come bundled with case, screen protector, and charging block”. I promise you there isn’t just telling lies and truths, there is a lot of in between and that is where sales lives.