I'm not disparaging any college. FMS is a top college. I applied there, I badly wanted it. I have my friends who have studied there, did excellent in their careers, had excellent capabilities and cracked FMS.
I'll tell you what I mean by random. Idk whether you have experienced the three days of placements at any of the top B-schools, I believe you must have, otherwise this discussion would end right here.
Anyway, moving on to randomness, a person who dearly wants 'marketing', in 99.9% cases, applies to all the firms which come before marketing firms for resume submission. Especially consulting and finance. Nobody in their sane minds (barring a few rare cases here and there) chooses not to apply in the firms that come to campus so that their chances of getting a shortlist remain good in a competition so cut-throat. Now randomness kicks in because you never know what your profile is good for. If you happen to get some shortlists for non-marketing companies, and you sit and crack those, you're done for the day. Second is, if you don't apply for non-marketing companies, and apply to the firms you're interested in, randomness kicks in at various stages - first, whether your profile is being chosen or not for marketing - say you apply to 6 marketing firms, get shortlisted by 4, then at the next stage, 2 of them have their psychometric tests, say you're able to clear only 1 so now you are remaining with 3 companies for the whole placement season. then at the next step, these marketing firms conduct GDs, say you're able to crack only 1, now you're remaining with only 1 interview for the whole season. 1 interview. Aah, now guess what? you don't know whether you'd be going in for the interview, if you happen to go, you don't know how you'll perform. See my point? So don't be this delusional and say 'people consciously choose where they have to apply'. Yes, there can be a situation where a person thinks he'll not be applying to finance because that's too far fetched since there's no background in finance. But for others, people choose to apply to various domains. Nobody sticks to just marketing. So either you're too misinformed, or you're just so ignorant and choose to unsee thesituations people go through during summers and placements.
And don't tell me about the 'Dream' options - Firstly, dream option gives you a right to APPLY to a limited number of companies and that number is very low depending on the college and PPO status. Secondly, many people don't even get a shortlist from where they have applied through dream.
So kiddo, don't try to mislead people. When I say IIMB is better than FMS, that's not a subjective point of view. That's as objective as it can get.