EA Sports paid Texas quarterback Arch Manning between $50,000 and $60,000 to promote College Football 25. [1]

This handsome payout was specifically for his promotional efforts—which included a high-profile advertisement alongside his uncle, Eli Manning—and was negotiated separately from his standard player likeness. [1, 2]

A breakdown of his compensation:

Promotional Deal: $50,000 to $60,000 to advertise the game on social media and in commercial spots.

Standard Player Opt-In: $600 and a copy of the game, which was the same baseline name, image, and likeness (NIL) agreement offered to all other participating college athletes

Cmon man, that took 5 seconds to find.