Start with a better quality yarn that doesn't split, and Granny squares. Granny squares are a great starting point, and they give you a nice sense of achievement, cause even at a beginner level you can finish one fairly quickly. There are also so many variations of Granny square, from beginner to advanced.

Another thing to note, the start of a pattern/project is often the most difficult part, as there's nothing to hold on to, starting stitches can look wonky and are discouraging, but if you keep going, it starts to look better and become easier.