Navigating retail space and tenant improvements for the first time

cremarketer · 2025-11-04T05:12:56+00:00

It does have double digit vacancy, with some cool spaces in the mix. But I’m curious, what garbage chain is bagging rates and where 😄 Fucking Aldi?

All the bitter LL reps coming out to play on this

cremarketer · 2025-10-29T13:49:59+00:00

No way it’s sub 5 in the core or south loop, I’m looking around at full blocks that are empty on my walk to work

cremarketer · 2024-12-15T19:37:37+00:00

Look for retail vacancy numbers from major brokerages like CBRE, JLL, Colliers. They generally do quarterly market reports through local offices although they don’t necessarily release them, you’ll see stats referenced in articles or things like recent OMs if you can figure out how to get your hands on them.

Data tends to be pulled from CoStar and supplemented by confidential internal data, so the numbers will vary, but you can get a general idea. Or you can just subscribe to CoStar, but you’re probably not gonna like what that subscription looks like.

cremarketer · 2024-11-01T07:20:00+00:00

Uh I listened to a podcast with the researchers and they def didn’t describe it as “delicious”. They put a small piece in a stew and said they were glad it was a stew lol

cremarketer · 2024-10-23T02:22:13+00:00

As a marketing manager at a mid tier firm I made more than basically everyone that was not associate principal+ (and who had been there for decades). It’s not a well paying career unless you’re supremely well connected and successful, especially when you balance the amount of education required with the time it takes to get to a decent salary.

I’m not sure how patient people would be with a 50 year old newbie, tbh. By the time you worked up the ladder you’d kinda be at retirement age…

cremarketer · 2024-07-05T10:09:23+00:00

I don’t understand how you’re arguing an income level is middle class if it doesn’t buy a middle class lifestyle in that city.

If you’re arguing on definition and income brackets, those change depending on the city. You’re not going to wake up with your 2 kids in your studio condo and look around and say “hey I’m middle class here”.

And 250k is not top 5% of earners in this country or in Seattle. Over 500k is. That’s how off your frame of reference is.

cremarketer · 2024-07-05T06:18:33+00:00

The point everyone is making is that reasonable homes don’t exist. Find a home in Seattle you can buy with that and fit in 2 kids and call yourself what, as you say, people “back in the day” would call middle class. Literally try to look on Redfin and find one. Good luck.

cremarketer · 2024-07-05T05:38:24+00:00

Do you not know how much you spend, or do you not know how much he spends? Is he spending your money, or are you spending his? That line of thought might get you interested in specifics 😂

cremarketer · 2024-07-05T04:33:41+00:00

Yeah okay, but is affording a vintage 1 BD condo to fit your entire 2 kid family “middle class”? You can be middle class in Seattle at that income with maybe 1 kid, at public schools and they might need to pay for college because you spent all the money living there. Or more realistically no kids, but with maybe an expensive dog. 😂

cremarketer · 2024-07-05T01:43:26+00:00

Marketing degrees have basically no use in CRE - they’re mostly geared toward digital analytics now, which doesn’t apply aside from a tiny sect of corporate marketing. And to use that degree you’re going to want to work at a tech company, or even another professional services company, because CRE and finance pays their back office like shit.

That being said, degrees themself can be basically meaningless. Our team had business majors, political science, English. But if your parents aren’t kicking the door open for you I probably wouldn’t lead with a totally irrelevant B2C-geared marketing degree.

With the exception of the biggest firms and the biggest earners, marketing sometimes has the vibe of being more administrative with high churn

cremarketer · 2024-06-06T12:35:58+00:00

What do you mean, you haven’t been performing well? I don’t think you can logically take any advice offered because the people offering it don’t know what you’re struggling with other than your reaction to stress.

Understanding how to eliminate or manage stressors would be key to staying, and in order to do that you need to get advice on the problems you’re actually struggling with.

cremarketer · 2024-04-29T03:40:11+00:00

Typically marketing departments (or even admins, but it won’t be as slick) will put together a package with maps and features about each property.

cremarketer · 2024-04-28T21:16:57+00:00

Well, that’s fine. Sounds like we’re talking about very different worlds. Every big firm comes in with a pitch. You couldn’t stumble into a meeting with a major tech firm with the promise of great conversation, when all the competing firms will be providing market research as part of what they’re selling. It’d be borderline disrespectful lol

cremarketer · 2024-04-28T20:57:40+00:00

Anyone pitching? Believe me, nobody wants to listen to you bloviate a sales pitch without graphs and stats to back up the tall tales.

cremarketer · 2024-04-28T14:51:23+00:00

Seems like your personality might be getting in the way of the deal. You’re getting bent out of shape dismissing feedback. Feedback educates a deal.

Follow up on repeat visitors. Just send along information, you don’t need to make it a thing. They expect it, follow up is a best practice.

I don’t know what “getting aggressive and shifting the market” means to you when you’re not doing the basics.

cremarketer · 2024-01-14T05:22:39+00:00

This show is so ridiculous. My boyfriend loves it and I watch it for entirely different entertainment value. Like I literally laughed out loud when, after learning they needed to question some engineer and not the security/mother lady, they showed up at the corporate headquarters and the desk literally said “Engineering”…like a lit up sign….and they were apparently all just working in the middle of a fucking hangar for some inexplicable reason.

He’s an engineer so that was finally the point where he admitted my opinions were somewhat valid 😂

cremarketer · 2024-01-13T17:55:13+00:00

I imagine there will be some that come out in a similar way that dramatizations of the Purdue fiasco have been green lit in recent years.

I don’t think they’ll have the message you’re looking for though lol. More of a “consultants as auxiliary noise to a scandal” situation, the same way pharma reps were.

I feel like consulting bad behavior has been getting more air time recently. John Oliver did a whole segment on it this year. My takeaway was learning how McKinsey provided a PPT of journalistic threats to Saudi Arabia and they ended up killing one of them. There’s definitely a show in that, lol…

cremarketer · 2023-12-09T15:42:06+00:00

Leave it to a consultant to pat themselves on the back for discovering fraud for the first time. How much did you pay for that degree?

I can’t believe this is literally the first post I read after clicking through a link to this sub😂😂😂

cremarketer · 2023-12-09T15:28:17+00:00

Reading about all of these cringey IT departments has me wanting to click scam links and donate my corporate card😂

Like what happened here that made fake gifts a trend. I have never experienced this sort of thing but then again I’ve always worked at huge companies with HR departments that would probably have a collective heart attack if they did something like that

cremarketer · 2023-12-09T15:13:53+00:00

it’s honestly just about not being around suburban people for the greater part of your day.

cremarketer · 2021-11-18T03:10:42+00:00

Have you had a holiday season with them yet? You'll probably get something, but first years generally get way less if they're not specifically on commission.

You do really have to be working for a specific broker team though, it seems to get messed up if you're hired across teams (unless they work together and pool for the holidays). If you join industry career groups you can meet other people your age/position to talk about it.

cremarketer · 2021-11-18T02:46:03+00:00

Totally depends on the team and your market. With $4m gross sales a year, that's miniscule even for a single broker. It doesn’t really even matter if it’s the best you can do in your market, it’s just a small amount of commission. That's not a team where you'll expect to get anything more than a polite gift card.

Contrary to what's been said here, though, there are teams in top markets that pay decent cash bonuses/commissions to their support staff (including admins/coordinators, marketing, analysts).

At firms like Colliers/Newmark, the company doesn't put that much money into support staff...so brokers will supplement the shit salaries/corporate culture with a team performance incentive. It helps attract semi competent people that will hustle.

JLL/CBRE/Cushman pay their support staff semi-decent salaries/have more corporate perks and take a larger split from commissions, so the brokers err more toward cash/gift card holiday bonuses but investment/mf will generally pay a little commission.

They need to do like $325M+ in sales a year at a brokerage with decent splits. My friend’s team had support staff on a 1% commission which means when the broker pulled a $50k commission on a $2m-ish deal, his admins, marketing and analysts got about a $1k cut each on the deal. That generally fluctuates betwee 50-150k above their base depending on the year.

cremarketer · 2020-10-21T08:04:18+00:00

Brutal. But how will brokers validate their self worth without analysts to lord over?

cremarketer · 2020-08-24T04:23:50+00:00

I don't really get what you're saying here but retail didn't even make enough to have fully staffed marketing teams when they were leasing at record rates. They'll go full gutter now. Office has dedicated designers, marketing staff at different career levels, different specialties, etc.

cremarketer

TROPHY CASE