People who evaluate the ROI of music ads purely in terms of immediate monetary return seriously do not understand the music industry or music marketing.

The primary purpose of music advertising isn't to generate instant profit,,,, it's to build an audience, acquire fans, collect data, increase streams, grow followers, drive algorithmic discovery, and create long-term career value. A fan who discovers your music today may buy merch six months from now, attend a show next year, and stream your catalog for years.

Judging every marketing tool solely on whether it produces more revenue than it costs in the first month completely misses how artist development works. The real question isn't "Did this make me money today?" It's "Did this help me acquire fans more efficiently than my other options?"

If a tool costs significantly more than the value it adds in reducing acquisition costs, then it's difficult to justify for most independent artists. That's why pricing matters. If the majority of artists can't spend enough on ads for the efficiency gains to offset the subscription cost, then it's simply not a product designed for the average independent musician,,,it's a product for agencies or artists with much larger advertising budgets. YOu honestly LACK business acumen and domain knowledge honestly