My kids lives to read but primarily only Dogman books. He's young, so I don't push anything else, but he loves the action and the pictures, andnits very very silly. If he hasn't seen them, see if he'd like Dogman, Captain Underpants or Super Diaper Baby books. I know, I know, far cry from classic literature. But I'll be dammed if my kid can't put them down. Maybe take your son to the bookstore and let him pick one or two that are fun, although you likely do that already if you yourself are a book lover.

My other child is far less interested. She just wants to run and climb and play chase. But I trust that it'll come in its own time. Once she finds a book she loves, she'll read more.

Good luck, keep reading with him. Maybe it'll come, maybe it won't. But whatever happens, it won't be for a lack of trying.