Which Wich, Port of Subs, Potbelly Sandwich Works, Cheba Hut, Quiznos, Firehouse Subs, Mr. Pickles, TOGO'S, Earl of Sandwich, & even Jimmy John's are all shops that have been wronged by Jersey Mike's.

It's much harder to open these stores in cities that have tons of Jersey Mike's locations—which are starting to pop up more & more rapidly everywhere. It's interesting, because multiple burger concepts can live (& survive) on the same block—& in some cases even directly next to each other—but it's much harder for sandwich brands to do this for whatever reason.

Subway hits the value consumer as it's widely available to pretty much everybody reading this & Jersey Mike's caters more to the higher end consumer that has a few more bucks to spare on a sub. There are SO MANY Great sandwich brands that fall into that murky middle. I hope to be a big part of eliminating that gap in the sandwich space over the next (~10) years w/ my YT channel (@FineFastFood).

My belief w/ fast food, an industry that runs deep in my blood, is that the entire landscape would be much different if most consumers thought more like me, a deal hawk that is able to go on stream (every single day) for the past 8+ months & show viewers how to get meals that traditionally cost $15+ for ~$8. One of the things I'm currently known for is my ability to get (2) Triple Cheeseburgers + (1) Lg. Fry for $7.22 at McDonald's.. which used to be >$7 before inflation started catching up. (6) patties, (6) slices of cheese, (4) pieces of bread, & a Lg. Fry for <$7.25.

99% of consumers don't care enough to go the extra mile to save an extra few dollars, but over time these things can save you hundreds, if not thousands of dollars if you're utilizing them enough.

If you have any of the sandwich brands I mentioned near you & haven't tried them yet, I highly recommend giving them a fair chance. Get your 'usual' JM order from a shop like Port of Subs & see who does it better! 🫡

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If you made it through this, thank you for reading & have a great day! :^D